Are you an insurance agent completely relying on cold-calling and physical networking only to generate more insurance leads and insurance sales? Do you want to increase your insurance agent productivity? or do you want to sell insurance from home to generate more insurance leads and sales? If you are interested in learning how to increase agent productivity and grow your revenue and sales, this article is for you.
While nothing beats the power of convincing clients in a face-to-face setting, you could be missing out on a lot of potential insurance leads if you have not incorporated digital marketing and online outreach in your insurance sales playbook.
We live in a modern age, where technology has taken over the world and time is the great essence. Moreover, after the pandemic of 2020, our approach to work, the way we do business, and even communicate has undergone drastic changes. Also marketing to different generations also is a major factor.
Hence, if you want to open the door to more possibilities and increase your productivity as an insurance agent while selling policies from the comfort of your couch, follow these tips to sell insurance online and make more money online as an insurance agent.
How to Increase Insurance Agent Productivity and Sell Insurance Online?
Selling insurance online or selling insurance from home is not rocket science, you just need to learn how you can leverage the tools that are on offer to make you more bucks.
If you are an insurance agent working from home, we have some powerful digital marketing for insurance tips to help you make more insurance commissions by selling insurance from home.
Selling insurance from home is not very complicated and everyone can get started with some dedication and consistency. And no, we are not going to give you some cold calling tips on the pretext of selling insurance from home.
So, how to sell insurance from home or how to sell life insurance home?
Simply follow these steps to start selling insurance online today:
Find Insurance Agents Near You
Find an Agent
Get quotes from verified agents easily.
Social media is one of the greatest technological revolutions that has changed how we communicate as humans. Even Mark Zuckerberg wouldn’t have imagined that his project, Facebook, built to share gossip and socialize on the internet would one day become such a dominant force in social media and online marketing.
Hence, social media is one of the easiest ways to get started on selling insurance online. Selling on social media is an excellent way to market yourself and increase your insurance agent productivity.
You can use Facebook, Instagram, YouTube, TikTok, and LinkedIn like your online office and build your business on the internet.
You can join insurance groups, promote yourself on insurance channels, and even invest in Facebook advertising, Google Ads, which have affordable options to get going.
Similarly, you can create and promote your profile as an agent on LinkedIn and network with other insurance agents online to build a strong community.
Post regularly about your services, what you offer and start selling insurance from home today. Gen Z’s favorite social media app TikTok is something that you can look into as well.
Google My Business is also crucial to establishing your insurance business online.
2.Start Your Own Insurance Website
Starting your own website can sound like a daunting and intimidating task that is beyond your budget and technical expertise. But there are many cheaper and convenient options to start your own website compared to 5-10 years ago.
Moreover, by starting your own insurance website, you are building your own insurance platform where you have complete liberty over your decisions.
Consider this as an investment that you are making to get amazing returns and ROI. This can also boost your insurance
Your insurance website doesn’t have to be expensive or too sophisticated. You can get your website built for a lot less money these days.
Moreover, if you are selling insurance from home, a website is definitely a must.
To grow your website, you can post blogs about insurance, leverage digital marketing tips, and sell insurance from your website itself. Moreover, you can target multiple states and cities that you are licensed in from your website and establish your insurance business online. You can grow your website through SEO, online ads, or promotion on social media as well.
3.Join Online Insurance Directories and Platforms to Sell insurance Online
If you are an independent insurance agent looking to sell insurance from home and increase your productivity as an insurance agent, joining online insurance directories is another way to connect with your clients and do business whilst never having to leave your house. An insurance directory simplifies your work, makes it more organized, reduces time, and you can focus on making more sales.
There are many insurance directories online that you can join to start selling insurance from any place. All you need is a laptop, an internet connection, and a cup of coffee to get you going.
Some of these platforms even provide you with insurance leads which makes your work even easier, and you can achieve exponential growth by joining such platforms. These platforms offer you CRM services, lead management platform, and even lead nurturing while you fully focus on making sales.
One such insurance directory that we recommend is Agency Height. Agents can easily add their listing to their insurance directory and connect with buyers. 2000+ agents (both independent and captive) across 50 states are currently listed with Agency Height.
Agency Height also has tons of resources and features to help agents learn more about the industry, the market, and skills required to move ahead.
The directory offers free listing and amazing lead management tools with CRM functions that can prove to be crucial if you are operating your insurance business online from home.
4. Join Insurance Lead Management Platform like LeadGen
As you grow your insurance business by selling from home, having a good lead management platform to generate more leads, manage and nurture them, becomes crucial. LeadGen is that quintessential backup to your lead management plans.
LeadGen is a Lead Management Platform feature by Agency Height that can help you collect your leads seamlessly. Using this feature, you can create custom QR codes for your agency and use them in all your promotional content or flyers to collect offline leads. For online leads, you can create a link that can be embedded into several online platforms like your Yelp or GMB profile, social media pages, your agency website and even your email signature.
The best part is that you can sign up today for free to get a trial of Medium and make your online insurance portfolio and business strong.
Features of LeadGen:
- Customized funnels for leads of diverse policy needs.
- Online and offline channels for lead generation.
- Get all your leads data collected on a single platform.
- Receive alerts and notification for faster response.
- Get data and insights to analyze your campaigns’ performance.
What can you do with LeadGen? (Use these points to write content about LeadGen
Create link or QR Code
Quick Sign up and create your personalized template for your diverse policy needs.
Create your forms with your personalized branding to get your link, QR, and other templates
Launch
Add your link to emails, social media posts, websites and online directories.
Put the QR code templates on marketing materials for events, sponsorships, business cards.
Convert
Manage all your leads from different channels in one system.
Convert high-intent leads with 24/7 notifications and reminders.
Conclusion: Increasing Insurance Agent Productivity by Selling Online
The digital world has given us the opportunity to connect with our clients from everyone. While there is nothing wrong with the traditional ways of insurance selling and marketing, if you only rely on cold-calls and physical meetings, you are limiting your growth and stagnating your potential as an insurance agent.
Insurance agent productivity is crucial to maintain a strong stature as an insurance agent and keep growing in your career.
Hence, you can use these tips to start selling policies from home and get your insurance business on the internet to get more insurance sales and insurance leads.
