Beyond premiums: What really drives customer loyalty?  | Insurance Blog – Go Health Pro

Beyond premiums: What really drives customer loyalty?  | Insurance Blog – Go Health Pro

Personal lines insurance is very price-sensitive. As discussed previously, maintaining a 20+% expense ratio is not feasible for insurers. Beyond pricing, what truly fosters customer loyalty, and how can insurers compete to increase their market share?  In this blog, I explore strategies for enhancing customer loyalty and retention, provide forecasts on the evolving risk landscape … Read more

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